Happy Blue Friday, 12s!
To celebrate the 45 years of passion, loyalty, and noise, the Seahawks celebrate the 12s as they prepare to return to Lumen Field after a long absence. Created by NFL 33, in partnership with the Seahawks production team, "Behind the Noise" will premiere on August 20th, the first home game Blue Friday of the preseason, at 12:12 p.m.
"Behind the Noise" is narrated by Seahawks Legend and current voice of the Seahawks Steve Raible. The film shares the history of the Seahawks fanbase, as well as the vision late owner Paul Allen, who bought the Seahawks in 1997 and saved them from relocation, had when building Seahawks Stadium, now known as Lumen Field. In 1984, the number 12 was retired as a tribute to the fans of the organization. The documentary also looks into what it means to players and fans to see the blue 12 Flag wave before kickoff and showcases special moments with 12 Flag Raisers.